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ManWah Holdings acquires 50% share of Home Group and It’s “Fleming” Brand   2017-07-11

Fleming furniture was launched in Scandinavia in 1994 and have since become popular with consumers across Europe. Today these innovative products are sold in more than 20 European countries and regions. Fleming’s products are distinguished by their attractive designs and innovative features. Fleming’s designers are directly influenced by Scandinavian design but they are also receptive to the best designs trends and ideas from other parts of Europe. The results are that Fleming’s distinctive styles combines the very best elements of contemporary European Designs

The Home Group and Fleming brand is being produced in Eastern Europe at 5 different factories located in Poland, The Baltic states and Ukraine. They have more the 2,200 employees and sell their products to prominent European retailers, including IKEA, Steinhoff and XXXLutz.

Regarding this investment and strategic partnership, Mr. Wong, Chairman of ManWah Holdings states, “Given the fast-changing demand in the Europe, China and North America markets, the strategic alliance with Home Group will create synergies across product development, sourcing, manufacturing and sales”.

Guy Ray, CEO of ManWah states “We look forward to Launching the Fleming Brand and product assortment to the North American Market. This European collection of high quality and affordable products will appeal to the young consumer, filling a major void in the market place”.

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